Every API product manager wants as many developers as possible adopting and using their APIs. They want them to get to Hello World quickly and have a great developer experience (DX) along the way. Of course, the bigger goal is to be able to tie API success into the larger…


You’ve built an API to solve technical problems, but you know that’s just the beginning. In addition to helping developers use it, you need to understand how they use it. You want to measure its performance and popularity, and make adjustments based on what you discover.

Maybe some developers are…


Incident management is an always-on responsibility, but after your last sprint, you deserve a long rest and peace of mind. Your incident response plan may be the furthest thing from your mind and if it’s well-configured, you can finally sleep soundly. A robust incident response plan gives your organization coverage…


Cloud native engineering is a flexible discipline. However, the many DevOps tool options and integration methods can be confusing. More complexity often means more difficulty automating tasks. DevOps programs should evolve toward process improvement. …


To become a well-versed engineer takes years of practice. There is usually a determination that it’s your calling — or at least your vocation. But many more people dabble. They poke around at things to try to figure them out. They tweak and experiment. …


With January coming to a close, it’s a good time to reconsider those goals and resolutions. How about starting (or improving) a coding habit?

Around this time four years ago, Ryan Seys did exactly that.

Ryan was a college student at the time, and received a challenge from a friend…


The most important element to developer success, with APIs, open source, or other tools, is documentation. Yet, any developer will tell you that most of it isn’t very good. Bad documentation happens on accident, for a lot of reasons…

Busy working on the product

Don’t know enough about the product

Know too much about the product

Haven’t found the time to focus on it

Not sure what needs to do in the docs

Haven’t encountered your undocumented problem before

Too busy with support requests

Too busy with sales

Haven’t…


It’s rare that engineers are idolized in their own companies for everyday efforts. So, it’s especially notable when another company turns you into the hero. That focus on developers is the foundation of Twilio’s story. …


I have a hypothesis about APIs: a lot of the people who want to use them are non-developers with a business problem.

Katie Tegtmeyer

Yet, so much of documentation and resources are aimed at an incredibly technical audience, building robust applications. …

Adam DuVander

With APIs and people, anything is possible. Mostly it’s the people.

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